Cost-Effective: Jars are one of the cheapest packaging options to manufacture. This makes them a popular choice for brands, often translating to a lower price for consumers.
User-Friendly: They are easy to open, close, and use. There's no mechanism to understand or prime.
Versatile for Formulas: Ideal for thick, rich, creamy, or gritty formulations (e.g., body butters, scrubs) that would clog a pump.
Easy to Decant and Travel With: Small, lightweight jars are widely available for DIY travel kits. It's easy to scoop out the exact amount you need.
Wide Design Options: Available in countless sizes, colors, and shapes (round, square, oval), offering great flexibility for branding.

Constant Air Exposure: This is the biggest drawback. Every time the jar is opened, the entire contents are exposed to air, leading to:
- Oxidation: Air-sensitive ingredients (like Vitamin C, retinol, certain oils) can degrade and lose potency.
- Contamination: Fingers introduce bacteria, yeast, and mold into the product, which can spoil it faster and cause skin issues.
- Evaporation: Volatile compounds (like water) can evaporate, changing the formula's consistency over time.
Product Waste: It's difficult to get all the product out, especially from the corners and sides. A significant amount often remains stuck to the jar's walls.
Less Hygienic: The "finger-dipping" method is inherently unsterile compared to a pump dispenser.

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